SaaS Sales

Selling SaaS (Software as a Service) is unlike selling traditional physical products or services. As experts ourselves, here's everything we know about selling software and growing our own SaaS business.


How to Build a Customer-Centric Sales Process
SaaS Sales

How to Build a Customer-Centric Sales Process

Stop guessing what your customers want. Our guide to a customer-centric sales process will teach you how to meet customers where they're at and build trust.
Steli Efti
April 10, 2024
20 Top SaaS Affiliate Programs for 2024
SaaS Sales

20 Top SaaS Affiliate Programs for 2024

SaaS affiliate programs pay some of the best commissions, but they aren’t all created equal. Discover the best-of-year programs—and how they work.
Ali Faagba
December 11, 2023
SaaS Email Automation Best Practices: How to Streamline Workflows and Drive Growth
SaaS Sales

SaaS Email Automation Best Practices: How to Streamline Workflows and Drive Growth

Discover the top SaaS email automation practices to streamline workflows and fuel growth. Nurture leads, boost conversions, and enhance customer engagement effortlessly.
Aquibur Rahman
July 12, 2023
Net Revenue Retention: Its Impact in SaaS + 5 Strategies to Improve Your Ratio
SaaS Sales

Net Revenue Retention: Its Impact in SaaS + 5 Strategies to Improve Your Ratio

In SaaS, customer churn and downgrades interrupt reliable growth—so use the net revenue retention metric to analyze and solve any core problems.
Anna Hunyadi
June 28, 2023
The Art of SaaS Sales: 10 Tips for a Winning Sales Process
SaaS Sales

The Art of SaaS Sales: 10 Tips for a Winning Sales Process

If you want to succeed in SaaS, you must master SaaS sales. Unlock your team’s full potential with these 10 strategies.
Steli Efti
May 4, 2023
SaaS Churn Rate: No-BS Guide to Understanding and Reducing Churn
SaaS Sales

SaaS Churn Rate: No-BS Guide to Understanding and Reducing Churn

Churn measures the ultimate failure in SaaS—all of the customers who tried out your product and decided it isn’t worth paying for.
Steli Efti
February 16, 2023
Best Sales Methodology for SaaS: 5 Sales Models to Drive Long-Term Growth
SaaS Sales

Best Sales Methodology for SaaS: 5 Sales Models to Drive Long-Term Growth

Your perfect sales model is as unique as your sales team and target market. To choose the best sales methodology for SaaS, find a model that includes key stages like developing a strong inbound process, qualifying and relentlessly following up, and building personalized demos that prove value.
Steli Efti
February 2, 2023
How to Sell SaaS: 9 Tips for Startup Sales Success
SaaS Sales

How to Sell SaaS: 9 Tips for Startup Sales Success

At Close, we know how to sell SaaS. We began as Elastic, Inc., an outsourced sales solution for Silicon Valley startups. After we developed Close for internal use, we pivoted and began to sell our inside sales software to SaaS sales teams.
Steli Efti
January 16, 2023
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